Product road map, advanced pricing functionality and quoting engine performance cited as key strengths
PROS, a provider of AI-powered solutions that optimize selling in the digital economy, announced it has been named a Major Player in the IDC MarketScape for Worldwide Configure Price Quote (CPQ) Applications for Commerce 2020 Vendor Assessment.
Disruption is accelerating buyers’ shift to digital channels, changing the way businesses buy, sell and engage with customers. Sales teams must be equipped with insights to respond immediately and accurately how and when buyers needs and demands dictate.
According to the IDC MarketScape, “CPQ applications have long been known as a tool to assist sales reps to sell the right product at the right time and for the right price, but modern B2B buyers are demanding more from CPQ application.”
